HAPPETSY
Brand identity
HAPPETSY
The company:
Happetsy is a startup specializing in pet products for dogs and cats, targeting passionate pet lovers across the United States.
Mission:
To nurture and celebrate the strong bond between pet owners and their furry friends by offering products that enhance their joyful relationship.
Target Audience:
Millennials in the West-South region of the United States.
Brand Identity Goal:
The Happetsy brand identity was designed to instantly evoke feelings of cuteness, happiness, and the positive emotions that define the special connection between pets and their owners.
THE COMPANY VALUES
- Trust
- Animal Rights
- Fun
- Commitment to the Customers
Anamarija - founder and led designer won A’ Design Award for this project.
A’ Design Award is the World’s largest, most prestigious, and influential design accolade,
the highest achievement in design.
